marketing

Rachel Ray Introduces The First Food Truck For Dogs
Okay, so it's a marketing gimmick that probably won't last the year.  But, you have to hand it to savvy-business-person Rachel Ray for using the world's first food truck for dogs to promote her latest pet food offerings.
Billed as a "Pup-Up Food Truck For Dogs", …
Mc-TV Is Coming: McDonalds Launches In-Restaurant TV Network
It's a growing trend.  First it was at the airport - where travelers were subjected to watching the airlines in-house television network.  Then, the proprietary channels started showing up at gas pumps, where drivers could get news updates and information on small screens that were built right into …
Breakfast To Start Sooner At McDonalds
McDonalds breakfast fans - rejoice!  Now your favorite Mc-breakfast items will be available - earlier - at select test-restaurants.
McDonald's is going after the nocturnal crowd, testing breakfast after midnight in the Columbus, Ohio, market...
Coca Cola Coming To An Igloo Cooler Near You
Two well-known brands are getting ready to merge their combined marketing power for business.  Coca Cola and Igloo have signed a pact that will see a line of soda-themed coolers n stores as soon as possible.
“This relationship between two iconic brands is very exciting for Igloo,"…
Crayola Nail Polish Brings Color To Adulthood
The Crayola company is bringing their colorful hues to adult girls with their new line of fingernail polish.  The eight original crayon colors are now available in a set of nail polish that's available at cosmetic counters everywhere.
Suggested retail price is $12 for eight bottles of polis…
Offensive Names Equal Profit In The Liquor World
One of the growing trends in the last few years has been "lewd"-ly named liquor brands.  You know what I'm talking about.  Spend five minutes in a liquor store and you'll see all sorts of examples on the wine, liquor, and even beer shelves...
Smithfield Opens A Restaurant To Showcase It’s Products
"Foodie's" looking for places to visit while on vacation can add one more place to their list:  Smithfield, Virginia.  Long a pork-lovers paradise as home to the company that produces Smithfield Hams, there's now a restaurant/retail shop there, too that's l…

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