fast food

In a move towards further nutritional disclosure, United States locations of McDonalds restaurants are getting ready to display the calorie count of their menu items in lights - making it easier for customers to know exactly what they are ordering and eating...

The fast food industry knows it's demographic well - probably more than any other service sector.  That's why it should come as no surprise that their use of mass media marketing directly targets their audience. A few years ago, Hardees and sister-company Carl Junior's took a blatant approach with a menu overhaul aimed at super-serving people who like big, over-sized burgers and sandwiches... Read

“I’m lovin’ it” may be McDonald’s slogan, but that’s not what customers are saying about the service.

Talk about a Whopper!!  To celebrate the fifth anniversary of their Whopper in Japan, Burger King has rolled out a limited-run five patty Whopper.

I've had pretzel chips - I've even eaten a Pretzel Salad!  But a "pretzel bun"?

The love/hate relationship that Americans have with fast food kids meals seems to be taking another turn. Long portrayed as a key contributor to childhood obesity, fast-food kids meals may be losing their appeal to youngsters — and, more importantly, their parents...

Much like their fast-food competitors have done over the last few years, Wendy's is gearing up for an image overhaul that they hope will revitalize their profits. Wendy's Co. is betting that a sleek new look for its restaurants, coupled with a revamped menu featuring its new premium Dave's Hot 'N Juicy burger, will rejuvenate its image as a higher-end fast food chain...

In moments of unbridled honesty, even many vegetarians will tell you how much they miss bacon. Now fast food chain Jack in the Box is riding to the rescue, introducing a new artificially-flavored bacon milkshake. Yes, we said “bacon milkshake.”

Millions of people worldwide eat the food that the fast food chains offer up on a daily basis. Restaurants like Burger King, Hardees, Wendy's, Arby's, Taco John's, etc have become part of the American lexicon. How 'bout the CEO's that run those companies...

White Castle has become a go-to spot for Valentine’s Day dates, and a couple in Louisville, KY has taken that tradition a step further by having their wedding in the popular fast food chain. Mazel tov! Pass the onion rings.

Move over Burger King!  There's a new number two burger joint! It appears that Wendy's recent facelift has helped it overthrow Burger King - which used to sit at number two, behind McDonald's.

In a move to up the ante in the fast food wars, the nations number two hamburger restaurant is rolling out a new, "improved" version of their french fries. Burger King Corp, the second largest hamburger chain, has changed its french fry recipe for the first time since 1998 as competition from upstarts and traditional fast-food rivals mounts...