Who Says Vinyl Is Dead? World’s Largest Record Being Used To Promote Upcoming Eagles Concert
It's been over 25 years since the major record labels stopped servicing consumer vinyl, but the format is alive and well in 2014 - with increased sales and perhaps one of the largest publicity stunts ever. Concert promoters are using a 407-foot record replica to promote an upcoming Eagles' concert at the Forum in Inglewood, California.
Visible from the air, the disc sits atop the stadium - spinning, just like a real record.
Passengers on roughly 1,700 flights arriving daily at LAX throughout January will be able to see the 407-foot-wide printed vinyl disc – which actually spins at 17 miles per hour and was constructed by a crew of over 75 workers – in honor of the venue’s $100 million renovation effort, according to officials.
Built in just 10 days by Glendale-based promotion company Pop2Life, the nation’s only 120-foot aluminum truss circle is composed of 250,000 square feet of printed vinyl and over 50,000 pounds – about 25 tons – of materials, with letters as tall as the iconic Hollywood sign.
Promoters are bringing the Eagles to the Forum starting on January 15, 2014 as part of their kick-off for the newly-opened venue.