I would venture a guess it should be a healthy holiday season for retailers, providing they deep discount their merchandise.

Holiday shoppers plan to take advantage of the discounts that come along with the Christmas holiday season to stock up on items for themselves, according to the findings a new survey.

Holiday shoppers plan to spend less on holiday gifts and seasonal merchandise this year — about $704 per person, compared to $719 last year. But they will spend more money on non-gift items for themselves and their family, according to the findings of a survey conducted by BigResearch on behalf of retail industry trade group, the National Retail Federation.

The average person will spend about $130.43 on such items this holiday season, that's up from $112.20 in 2010.

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