While AMSOIL Arena has been the home of UMD Bulldogs Hockey for almost four years, a new touch added to the outside of the building makes it seem even more like home. Thursday afternoon saw the unveiling of an illuminated UMD Bulldogs logo on the northwest side of the arena.

UMD athletic director Josh Berlo had the following to say about the addition of the new logo:

This is a fantastic way to let everyone know -- especially those coming into town from the freeway -- that they are in Bulldog Country. This addition was a cooperative effort of UMD, the Duluth Entertainment and Convention Center and AMSOIL and the end result is something we can all take pride in.

The new addition is 12 feet in diameter and weighs in at about 800 pounds. Just like the AMSOIL logo above it, the bulldog will be illuminated at night.